The new SEO paradigm is defined by creating good content and site architecture, along with messaging, branding, and communication with the audience. Once your web pages / website has been optimised by your search engine optimisation professional and you've applied all the legitimate methods to bring your page ranking to it's …

Company blogs have been proven again and again to do wonders for businesses. Among other things, having a company blog will improve your SEO and allows you to become seen as an expert in your field. Domain authority is more insightful than PageRank because it's measured on a scale of …

Other consumers handle (touch) and read (see) a coupon offer. If there is any confusion at all we can follow Googl's own advice here, which is to make sure other sites link to yours. Domain Authority is used as a predictive measure for PageRank, Google's proprietary algorithm that plays a …

People don't read on the web; they scan. To make scanning easier, use plenty of clear and informative sub-headers to guide readers down a page. Avoid adding unnecessary extensions at the end of URLs. Digital technology makes it possible to send ads to individuals that have visited a brand's website …